Is Your Website Responsive? It Should Be or Else…

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Google Wants Your Website To Be Responsive & Mobile Friendly

Do you have a responsive website? You ought to know that it’s no secret that Google has been showing a preference for mobile responsive websites for some time now – you may have noticed this is you’ve done a google search on your smartphone recently. They have done this to provide a better experience for users who are on a mobile device. Statistics have shown that mobile browsing now accounts for over 56% of all Internet Traffic.


Recently Google announced very specific consequences of not having a responsive website – on Thursday, February 26, 2015 on Webmaster Central Blog, Google announced that effective from April 21, 2015, it will update its search algorithm so that comparable mobile sites will rank higher than non-mobile friendly sites in mobile search results.


According to their recent announcement, Google states:


“Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.”


What does this mean if you already own a website? 

Odds are many small businesses already own a website. If your website isn’t responsive and does not load quickly on a mobile device, your search engine ranking could suffer an enormous hit. Mobile visitors will not be presented your website ahead of competitors whose website is responsive for a mobile device. This could mean a drop in traffic and ultimately less people exposed to your products, services and brand.



How Do I Know Google Considers My Website To Be Mobile Friendly?

Google has constructed an easy application for website owners to check and see whether or not your website is considered to be mobile friendly. Simply type in the domain name of your website and Google will let you know whether or not your website is responsive for mobile. If your site isn’t mobile friendly – you can check back with us to see about upgrading your website to avoid being penalized in search results.


Get a Responsive Mobile Friendly Website Design

We specialize in responsive design and can get the Google penalty removed. We’ll make sure that your website has a mobile-friendly label. This will help you in search results and make the experience of using your website better for anyone using a smartphone or tablet.



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